Advertisers Mood Board

For my advertisers mood board I included lots of posters for different musicals that will be on in London`s West End because people reading the magazine would like to see what’s on in the West End without having to look very far, it is also a good way for them to advertise and get publicity. I also included companies to do with travel like the London Underground and transport for London, taxies, network and national rail, because many people that like musical theatre don`t live in London would like to know about ways they could travel around London and how to get there. This is the same for place like Ed`s, Planet Hollywood and Costa because place like theses normally do deals with show tickets therefore a musical magazine would be ideal for them to advertise and inform consumers of these offers. Additionally to the traveling I have included places to stay like the Hilton and Premier Inn because people travelling may want to know of places to stay and theses place may further offer deals which could be advertised in the magazine. I put a range of different priced hotels because this would emphasize that the target audience doesn’t stop at just one set of people and also everyone would most likely find hotels advertising useful. The other thing that I added on my mood board were theatre schools, workshops and events as these may use a magazine a chance for more publicity and also it’s a good way for consumers to find out and make the aware of what things are on offer out there. Furthermore I added logos and photos of ways to get tickets like the box office and ticket sites and these may advertise in the magazine to gain publicity and also the audience will want to know more information on where to buy tickets.